Enhancing Coupon Promotions
Learn how to enhance the concept, look and results of your shop local coupons. Presentation with Q&A, hosted by WinCentral.org at the Winchester Library, 80 Washington Street. For more information go to: www.wincentral.org
April 8, 2010: time TBD
Topic: 5 Ways to Increase Sales.
This presentation is best suited for privately owned, small- to mid-sized businesses. We'll cover the how to improve customer trial, frequency, average check, retention and margin. Particularly useful to retail and food service, but also helpful to many other service businesses. Part of the Lexington Community Education program. $10 admission (Free to Lex Is More business members) Time and location to be updated on this site.
May 12, 2010: 9am – 2:30pm
Strategies for Starting a Shop Local Campaign.
A presentation from the Massachusetts Downtown Initiative, Department of Housing & Community Development. Speakers:
– Laury Hammel, Local First, Sustainable Business Network
– Paul Waxman, Lex is More Campaign, Lexington, MA
– Susan Witt, Berkshares Program, E.F. Shumacher Society - Great Barrington
Holyoke Community College, Kittredge Center,
303 Homestead Ave., Holyoke, MA 01040
